The Adventure Team are on a mission to help save children’s imaginations! The most imaginative and interactive children’s parties in London and the South West. The Adventure Team came to us in need of a fully optimised, responsive and intuitive website. They also required the production of all of their branding and livery, as well as a photo shoot to showcase their wacky costumes and characters.
We set to work building a bespoke, responsive and user friendly website, that not only showcases the different fantasy based children’s parties on offer, but also includes a bespoke invitation system. The virtual invitation system we built allows parents to invite other parents to a party and gives them access to printable, themed invitations for their chosen adventure. The team wanted to be able to keep track of leads so we ensured their CRM system was fully integrated so they could achieve this.
As well as a shiny new website UFMedia produced:
The Adventure Team required full optimisation of their website and set-up of their tracking tools. We set-up Google Analytics with all the correct goals and filters so that we could start tracking sessions and user journeys throughout the site. In order for us to optimise the website, we undertook comprehensive competitor, keyword and local (Bristol and London) research and optimised the site’s landing pages in-line with this key search data.
Increase in YoY sessions
Page ranking for top local priority keywords
Overall pageviews since optimisation
Find out more about the services which went into delivering this project.
